Using Real-Time Data to Build Business Resilience
The Weather API: Using Real-Time Data to Build Business Resilience
Businesses across sectors are facing significant challenges due to the increasing unpredictability of weather. Relying on traditional or generic forecasts can lead to missed opportunities and increased operational risks. As a Google Premier Partner, NGIS is uniquely positioned to help businesses navigate these issues by harnessing the power of Google Maps Platform’s Weather API. This tool provides hyperlocal, real-time, and historical weather data, enabling a move from reactive to proactive decision-making.
Insurance: Enhancing Models and Claims
Fraudulent Claims:
Insurers often struggle to verify weather events at a specific location and time. By providing access to hyperlocal, real-time, and historical weather data, the API can validate claims and help identify potentially fraudulent behaviour.
Dynamic Pricing and Real-Time Risk Assessment:
Traditional pricing models are often slow to respond to changing risk conditions. Weather data solutions can provide real-time updates on severe weather, enabling insurers to assess current risk levels and adjust premiums dynamically.
Claims Efficiency and Model Improvement:
Existing claims models may lack the granularity to assess weather-related events accurately. By integrating detailed weather parameters like wind speed or hail size, insurers can improve risk modelling and automate aspects of claims processing, leading to a smoother experience for policyholders.
Climate Change Adaptation:
The increasing frequency of extreme weather makes long-term planning difficult. Access to historical and long-term weather trend data allows insurers to analyse evolving climate patterns, enabling informed decision-making and the development of forward-looking strategies.
For businesses requiring advanced, long-range forecasting, a complementary solution is WeatherNext. Powered by AI and available through Google Earth Engine—a platform where NGIS has deep expertise—WeatherNext provides a 15-day forecast, which is ideal for strategic planning and assessing longer-term risk.
In essence, the Google Maps Platform Weather API provides the data to address key business challenges. NGIS helps companies integrate these powerful solutions to build a more resilient and efficient future, leveraging not only the Weather API but also complementary tools like Google Earth Engine to meet a full spectrum of geospatial needs.
